We’ve learned a lot over the last year, but one thing stands out: self-care isn’t selfish. Actually, it’s the opposite. When you take a moment every day to stop, breathe, and pamper yourself, you become a better you—for you, for your family, for your community, and for the entire world. But with all the wellness trends that come and go (goat yoga and crystal light therapy, anyone?), sometimes figuring out how to give yourself a little extra love can feel, well, a little stressful.
And so, we’re here to make things simple. We paired up with Ulta Beauty to dive deeper into their new Keys Soulcare launch, featuring three of the brand’s essential steps to beauty rituals: Spirit, Mind, and Connection. Keys Soulcare’s new collection is dedicated to helping you create a truly intuitive self-care ritual and—bonus—all Keys Soulcare offerings are clean and cruelty-free.
Let’s discover the first ritual. Are you ready? And… breathe.
“It’s my one wish that every soul experiences moments of self-love and acceptance so that we can all shine brighter together.”
Alicia Keys, Founder of Keys Soulcare
Spirit: Set Your Intention and Inhale
This is your moment to begin vibrating at a higher frequency—to shed all the stress and anxieties of the day. As you light your Sage + Oat Milk Candle, let it be a reminder of the light within you, which radiates outward to illuminate everyone and everything around you. Allow the warm, smoky scent to envelop you while you think of a short, simple affirmation for your ritual.
Hover or Click to Read More About the Sage + Oat Candle
This calming 7.5oz Sage + Oat Milk Candle retails for $38. The candle features a fragrance of Sage and Oat Milk.
Soul Care starts here. Treat yourself to a moment of calm with our signature Sage + Oat Milk scented candle. The simple act of burning a candle is known to bring calming, soothing and balancing benefits.
State the affirmation “I shine at full wattage,” and light the candle to begin your moment of soul care. Trim the wick 1/4 inch each time before burning. Place the candle on a stable, heat resistant surface.
Burning sage has been used by ancient Native American healers for centuries, to bring mindfulness, release negative energy and encourage positive intentions. Oats soothe the body, and ground our mind and heart. The comforting scent will settle your thoughts allowing you to refocus energy onto yourself.
Mind: Cleanse the Day Away
Physical touch is your fast-pass to becoming more present. Dampen your face and apply the Keys Soulcare Golden Cleanser. Bask in the sensation of the product’s lather as its Manuka honey repels pollutants and draws moisture into the skin, and turmeric heals and rejuvenates. Inhale the calming chamomile scent, then rinse away dirt, oil, impurities, and any lingering anxieties from the day. Repeat your affirmation and notice your mind slip into a state of calm.
Hover or Click to Read More About the Golden Cleanser
The Golden Cleanser retails for $20. The cleanser features a fragrance of Sage + Oat Milk.
Calm and clear your mind with this gentle, non-drying, Manuka honey and turmeric-enriched facial cleanser.
State the affirmation “I am devoted to this moment.”
Manuka Honey, aka “The nectar of the Gods”, has the ability to fight external aggressors that can compromise our complexion. Turmeric is known as the golden healer with its anti-oxidant and rejuvenating properties. Chamomile calms and cares for the body and mind.
Connection: Go Deeper and Unblock
As you make contact with your inner sense of peace, it’s time to take your ritual to its final, most profound level. Warm a dollop of Skin Transformation Cream between your fingertips—a moisturizer soulfully developed in partnership with board-certified dermatologists. This potent yet gentle, clean formula, hydrates and nourishes for plumped and radiant skin. (Keys Soulcare also created a fragrance-free Skin Transformation Cream option for those with sensitive skin.) Take some final deep breaths and notice where your mind takes you.
Got an extra few minutes? Use upward rolling motions with the Obsidian Facial Roller to work away tension and help your Skin Transformation Cream penetrate more deeply. The protective stone helps defend against negative energy and promote harmony.
Hover or Click to Read More About the Skin Transformation Cream
This moisturizing 50g Skin Transformation Cream retails for $30. The rich and silky cream comes with fragrance or fragrance-free.
Developed in partnership with a board-certified dermatologist, this gentle, clean formula, hydrates and nourishes for plumped and radiant skin. Bakuchiol, malachite, ceramides and hyaluronic acid help to achieve a renewed look.
State the affirmation “I welcome all circumstances as catalysts for change,” before using clean fingers to massage onto your skin. Start in the center of your face. Allow the ingredients to penetrate by massaging the cream in circular motions.
Bakuchiol is a gentle, botanical alternative to retinol. Malachite is used to clear chakras & is also a skin detoxing ingredient. Ceramides help form the skin's barrier, retain moisture & protect against irritants and pollution. Hyaluronic Acid hydrates the skin.
Shop the Keys Soulcare line, exclusively at Ulta Beauty stores and Ulta.com.